Royal Purple Revs up the West Coast

Title
Sponsorship of the NNS 300 at Auto Club Speedway

March 11, 2011 (Porter,
TX) ? Royal Purple has announced a multi-year agreement as the title
sponsor of the NASCAR Nationwide Series Race at the Auto Club Speedway in
Fontana, CA. The Royal Purple 300 will take place Saturday, March 26 as part of
the Speedway’s race weekend.

The Speedway’s D-shaped oval track has been host to
NASCAR races since 1997. Race day will feature a full day of cars on the track
with NNS qualifying followed by NASCAR Sprint Cup Series practices. At 2:30
p.m. (PST), the green flag will drop for the start of The Royal Purple 300.

?We anticipate a great weekend with the race fans during
Auto Club weekend,? said Mark McFann, Vice President of Marketing and Sales.
?With a reputation for some of the most exciting five-wide racing on the NASCAR
circuit, the Royal Purple 300 was a natural pairing of high performance and
excitement that we look for in a partnership.?

For more information or to purchase tickets for the Auto
Club Speedway’s Auto Club 400 Weekend, visit the Auto Club Speedway Ticket
Office, call 800-944-RACE (7223), or visit www.autoclubspeedway.com.

About Royal Purple

Royal Purple produces a
broad line of high performance lubricants for automotive, consumer and
industrial applications.  For more information about Royal Purple or
its products, contact Royal Purple Inc., One Royal Purple Lane, Porter, TX
77365, 281-354-8600, www.royalpurple.com.